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عربي
Prof. Mohmmd Awad Ahmd Alzyadat
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Prof. Dr. Mohamed Al-Zyadat, Head of the Marketing Department, with extensive experience in university education and scientific research. My passion lies in modern marketing areas such as digital marketing, consumer behavior, brand management, and sustainable marketing practices. I take pride in contributing valuable research that enhances market understanding and supports businesses in optimizing their marketing strategies. I also specialize in e-commerce strategies and marketing analytics, offering insights into how organizations can adapt to the evolving digital landscape. My goal is to integrate innovation and technology into marketing to meet the dynamic needs of the market and drive progress in this ever-evolving field.
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PROFESSOR
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FACULTY OF BUSINESS
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https://www.bau.edu.jo/user/@drmohammadzyadat
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 Major: التسويق
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 Minor: التسويق
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 drmohammadzyadat@bau.edu.jo
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 0777456855
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 OverView
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Prof. Dr. Mohamed Al-Zyadat, Head of the Marketing Department, with extensive experience in university education and scientific research. My passion lies in modern marketing areas such as digital marketing, consumer behavior, brand management, and sustainable marketing practices.
I take pride in contributing valuable research that enhances market understanding and supports businesses in optimizing their marketing strategies. I also specialize in e-commerce strategies and marketing analytics, offering insights into how organizations can adapt to the evolving digital landscape.
My goal is to integrate innovation and technology into marketing to meet the dynamic needs of the market and drive progress in this ever-evolving field.
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 Research Intersets:
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aaaProf. Dr. Mohamed Al-Zyadat, Head of the Marketing Department
Digital Marketing
Consumer Behavior
Brand Management
Marketing Analytics
Service Marketing
Sustainable Marketing Practices
E-Commerce Strategies
Social Media Marketing
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 Qualifications
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Degree
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University
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Specialization
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Graduation year
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| 1 | PHD | Donetsk National University of Economics and Trade | Marketing | 2003 | | 2 | MASTER DEGREE | Donetsk National University of Economics and Trade | Marketing | 1998 | | 3 | BACHELOR'S DEGREE | National Graduate School of Administration | ادارة اعمال | 1992 |
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